Novelties in beauty industry of 2018

Over the next year, the market research firm believes companies will continue to move towards creating and marketing products made with ingredients that are sourced locally and more natural. Consumers are doing more research, it says, and that has led them to be more informed about recent developments in science and technology. This falls in line with their tendency to want more “green” products that are locally-sourced and often come in small batches. Find the right product for your face and enjoy.

Water weight foundations

Make dry skin a thing of the past. The steady rise in weightless foundations, with water-light textures, looks set to put the focus firmly back onto complexions in celebration of real skin instead of a full-coverage, matte visage with clearly sculpted cheekbones.

The hybrid complexion corrector gives you the benefits of a full foundation without the cakey feeling. Plus, the oil-free formula is packed with peptides, vitamins, and moisturizers to provide hydration.

M.A.C.’s famous water-based, water-resistant foundation provides medium, buildable coverage to your face and body.

Harnessing the light-reflecting properties made famous by Touché Eclat, YSL’s latest foundation provides a luminous, medium-coverage.

All kinds of masks and patches

In 2018 the mask market is further branching out, and getting more sophisticated.

Seaweed extract in this eye moisture mask helps hydrate, soften and detoxify the tender delicate area around your eyes. The eye gel pads also work for all under eye treatments, replenishing essential vitamins and minerals to perk up and revive dull tired eyes. The gel eye mask for dark circles combines powerful ingredients that not only protect the delicate skin around the eyes against free radical damage but the collagen for eyes also makes for an effective under eye bags mask.

Relieve under-eye bags, diminish the dull skin around eyes, improve the dry and delicate wrinkles, hydrate and brighten the skin around eyes. Brighten skin around eyes, hydrate skin around eyes and keep elastic and smooth.

Deal for women who wish to maintain total eye beauty while experiencing natural hormonal changes due to the aging process. A nourishing balm mask with wild mango butter to comfort and repair dry skin. Its exotic scent and enveloping butter-cream texture combine the creaminess of an ultra-rich balm with the lightness of a nourishing oil to provide skin with maximum softness and comfort.

Super Lashes

For autumn/winter 2018, if you’re going to wear mascara, wear a lot of it.

The specially designed, elastomer-molded brush perfectly deposits formula on each lash, while smaller bristles effortlessly coat even short lashes from root to tip for ultimate volume. The smudge-free formula features Lancôme’s rose cell extract, which nourishes and smooth lashes while providing infinite build ability. This high-gloss, clump-free mascara leaves lashes fanned out with maximum length, and it is designed with long-wearing, flexible polymers, which allow for easy removal.

In a single stroke, this lush, long-wearing mascara delivers it all: precise separation, length and curl for a natural, multi-dimensional effect. An innovative formula and unique brush ensure that each lash, even the finest, is perfectly defined and separated. Pro-Vitamin B5 hydrates and conditions for supple, healthy-looking lashes. A blend of waxes amplifies volume.

The volume-plumping formula contains collagen and the Mega Brush instantly achieves 9X the volume, all without any clumps. Ophthalmologist tested. Suitable for contact lens wearers.

Power Lips

With many designers drawing from the amplified conversation around women’s empowerment to inform their collections, it’s no surprise that there was an array of powerful red lips on show too.

Instantly, lips feel plumped and nourished from powerful peptides, antioxidant-rich sea berry, and natural humectants, including meranti and cocoa butter. Never before has a hydrating lipstick provided such highly pigmented, long-lasting color. 

Rouge Coco lip colour is more expressive than ever in a hydrating, next-generation formula that provides full coverage with a creamy yet lightweight finish. An exclusive complex of Jojoba and Mimosa Butters, Sunflower Wax and Silicone provides lasting hydration and luminous shine. With a vibrant colour spectrum, featuring shade names inspired by Coco Chanel and the friends, artists and lovers who inspired her.

A creamy rich Lipstick formula with high colour payoff in a no-shine matte finish. Most true and beautiful matte red color.

When you take skincare as seriously as we do, you’re always on the hunt for the next generation of game-changing skincare products. Sometimes it takes weeks and even months to figure out if a moisturizer is actually strengthening your skin barrier. That’s why it’s very important to choose right skincare product.

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